Site-search reports provide an in-depth analysis into search results, sessions, exits and revenue. Using tailored visualisation reports, you can filter site-search data by traffic source and device, and generate actionable insights.
Many of today's e-commerce organisations are following their revenue streams using emailed reports and dashboards. But, while internal site-search is regarded as a very important feature on the site, it is rarely included and evaluated in these reports.
What Should I Track on a Site-Search Performance Report?
What do you want to accomplish with your site-search and what KPIs are important to act upon? The most important question for any e-commerce business is normally whether or not the search results are helping the online purchases.